Factors to Consider When Selecting a Martial Arts School
Choosing a martial arts school to train yourself or your child is an
important decision. There are many factors to consider when
selecting a place to train such as:
1. Location
2. Instructor
3. Price
4. Disclosure of Costs and Fees
5. Martial Arts Style or System
6. General Fit to Your Needs.
This guide is unique in that it will not only help you explore
issues to help ensure that you find a school with quality
instruction. The guide will also help you find a good "school
situation" in terms of the customer relationship and business
interactions that will be healthy and enjoyable for you. This will
enable you to stick with classes over the long term, receive a
quality training experience and a positive customer experience so
that you can become an avid martial artist and maintain peace of
mind throughout the multi-year experience of your martial arts
journey.
This information will assist you in choosing a school regardless of
the type of martial art that you are interested in learning such as
a Tae Kwon Do School, a Tang Soo Do School, a Karate School, a Kuk
Sool Won School, a Jujitsu School or a Kung-Fu School.
Location
One of the most important aspects of selecting a martial arts school
to train at is the location. Most students attend a class within
three miles of their home. An ideal school is one that is located
within one to two miles of your home. If the school is a short
distance from your home, there is a greater chance that you or your
child will be able to attend classes regularly. While location alone
is not the most important factor in selecting a school, it is the
factor most likely to affect your ability to regularly attend
classes and the likelihood of your attending classes for the long
term.
Instructor
The instructor is one of the most important things you should
consider in your decision. The head instructor of the school should
be knowledgeable, experienced, capable and most of all a good
teacher. The head instructor should actually teach a significant
portion of the classes the school offers.
Observe a class before making your decision: When observing open
classes, watch how the instructors interact with their students.
Note the students' attitudes and general atmosphere of the school.
Would you be comfortable learning in that atmosphere? Would your
child?
Decide on the level of formality you are comfortable with: Some
schools are more casual while others insist on strict and rigid
protocol. You may not be comfortable with an instructor who insists
that you address him as "Sir" or you may be uncomfortable with a
more relaxed atmosphere. This comfort level is especially important
for children.
Evaluate teaching skills: How well does the teacher explain what he
is doing? Does he just say, "Do this," and proceed to perform a
complicated series of moves that few beginning students could hope
to emulate? Or does he break each move down and explain it fully?
Just because a black belt moves well or has a wall full of trophies
doesn't mean he is a good teacher.
Glance at accreditation: Many instructors can trace their training
back through an entire line of martial artists or various
professional organizations. Check the dates on the certificates and
ask if they are still affiliated with the source. If not, ask why.
Price
Price is a strong factor in any purchasing decision. While price is
important, you should also consider value. Does the school have a
large amount of fixed costs such as an overly large facility or
amenities that do not add value directly to your training, such as
an aerobics room, or large meeting rooms? While these items may be
“nice”, they inflate the amount of tuition charged unnecessarily. In
the end analysis, the school should have sufficient space to
accommodate the student base and the proper equipment required for
training. The school should not pass on unnecessary fixed costs
which artificially inflate tuition price.
See if there is a tryout period: Many schools offer one or two
classes free of charge. It's a good idea to take a tryout,
especially if the school or instructor requires a contract. You can
find yourself locked into a yearlong payment plan after becoming
disillusioned with the training early on. Check for short-term
contracts if you are unsure that you or your child will finish a
year of training.
Full Disclosure of Costs and Fees
One of the things you should strongly consider is the school’s
willingness to discuss the cost of training with you. When you call
and ask about the price of classes, will they tell you over the
phone? Do they disclose the full price and other associated fees? Do
they disclose this information the first time you ask or the fifth?
Things you should ask about are:
• What are the belt test fees?
• Are long term contracts required to start training? Are they
required to progress past a certain rank?
• Are there required programs (such as Black Belt programs, Master
programs, or Leaderships programs) and if so what financial and time
commitments are associated with them?
Many students start a martial arts program and quit after 2 – 6
months. Thus, many martial arts schools require annual contracts. In
the event that you quit coming to class the school continues to get
paid for a full year regardless of whether you like the class or the
martial art or even attend classes. This makes the schools income
more stable for the instructor, but can be quite frustrating for the
student or worse than frustrating if you find yourself in a
situation where you can no longer afford to pay the cost of tuition.
Many people find that the friendly instructor who told them that he
would work things out and refund the students money in case of an
emergency or a problem, that the contract was merely a formality or
part of the association rules; found their instructor not to be so
forgiving when it came time to ask to end the contract. If you sign
a contract, you will likely have to the pay the full amount of the
contract, one way or another, which is usually anywhere from $1,200
to $5,000. Additionally, you will most likely not be dealing with
the instructor, but rather a collection agency that will be making
negative reports about your credit.
In addition to annual contracts being required for all students,
some schools have a “bait and switch” program. They give new
students an attractive deal to start training. Then at a crucial
point, the instructor informs the student that a long term contract
or membership in a special program (which requires a contract) is
required to continue training or to earn the next promotion. For
example, a school may allow the you to pay monthly for 6 months and
then, prior to your next belt test, the school may require you to
join the Black Belt Program/Club (2 year contract), Master’s
Program/Club (3 year contract), or Leadership Program/Club (4 year
contract). This can be a gut wrenching decision especially when
small children are involved.
A lesser example of this tactic would be where the school will let
you bring your children to a week’s worth of free classes, get the
children extremely excited about the class, and only then tell you
the tuition is $150 per month (per child) with 1 year contractual
commitment for each child.
The bottom line is that the school should be confident enough in its
services and training that it does not have to force the students
into a signing a long term contract or black mail the students by
withholding rank. In the event that the school would like to offer
long term contracts or pre-pays they should do so in a mutually
beneficial way by offering discounted tuition incentives so that
both parties (Instructor and student) win.
The school should be confident enough to earn your business on a
monthly basis and continue to provide you quality service month
after month consistently. Additionally, be wary of schools that
demand that you buy your equipment from only the school, often at
inflated prices.
Martial Arts Style or System
Another key factor is the martial arts style or system. There are
many different martial art styles and all of them have great things
to teach. You should consider several factors in choosing the style
that might be good for you. Is the style a reasonably established
system that is readily taught? If you had to move as a result of a
new job, could you or your child find a school to train at in your
new location? Does the style meet your need for self-defense,
exercise, or practicality?
Ask about the limits of the style: There is no ultimate fighting
art. No style works everywhere and in every situation. A good
instructor will admit this as he knows no system is the best.
Ask about other styles and schools: This is the litmus test, not for
the other school, but for this one. An instructor who is disdainful
and hostile toward other arts and schools shows you what kind of
students he attracts.
General Fit
Lastly, you should explore the school for its general fit with your
needs and your comfort level with the school. Are the students
friendly and helpful to other students? Does the instructor’s style
of teaching seem like one you’d be comfortable with? There are many
different philosophies that instructors may use in running a school
such as a militant style, a competitive style that is focused on
tournament competition, an Asian philosophical style or a general
style that has different aspects of all of these previously
mentioned styles. You should look for a school that has a style
you’re comfortable with and will enjoy. Be sure to talk to the
students and get their experiences as well!
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